Experience Strategy · Digital Product · Identity
NAVA.
NAVA evolves from an existing travel and experience platform into a more connected model in development, linking places, stories and experiences into personal journeys.
01 · Proposition
Follow what connects.
NAVA evolves from an existing travel and experiences platform into a more connected model built around discovery, context and journey-building.
The current concept explores how a place can lead to a story, an experience and eventually a personal journey, while keeping the interface quiet and the destination itself primary.
02 · Product Logic
From discovery to journey.
The prototype begins with visual discovery, then opens into context through Places, Stories and Experiences. Saved discoveries can become the ingredients of a Journey.
The Journey remains user-owned. Suggestions can inspire and evolve, while the user’s choices form the planning layer.
01
Discover
Enter through visual content and local signals.
02
Context
Understand why a place, story or experience matters.
03
Connect
Follow relationships between places, stories and experiences.
04
Save
Build a personal field of relevant discoveries.
05
Journey
Turn selected discoveries into an evolving route.
03 · Prototype Interface
The concept becomes tangible.
The current prototype tests the connection logic through reel-first discovery, contextual objects and an evolving Journey. These views are reconstructed from the present NAVA product structure and interface language.
MAAT
A place becomes more useful when it is connected to the stories, experiences and nearby objects that give it context.
Lisbon
Connected Route
04 · Network
Local depth. Wider reach.
NAVA is conceived as a selective network with detailed local understanding and the ability to connect across destinations. Lisbon and Lebanon are the first test territories for a model where trusted local knowledge can become part of a broader connected experience.