Lebanon · Airline identity competition
Fly Beirut.
A competition proposal for an airline identity developed as one system across name, bilingual typography, colour, aircraft livery and passenger-facing communication.
Competition Study
A bilingual identity in motion.
The proposal treats the airline as a moving expression of Beirut rather than a logo applied to an aircraft. Arabic and Latin typography, colour, proportion and aircraft graphics are developed as parts of one visual language.
The selected website sequence focuses on the identity system and the livery application, keeping the case study concise while showing how the concept moves from graphic language to a full-scale object.
